By VIRTUAL KYOTO
This video captures a highlight of the 2025 Gion Matsuri (祇園祭), one of Japan’s most famous and historic festivals, held annually in Kyoto. Filmed on July 13th, viewers are treated to the powerful and visually stunning sight of three massive yamaboko floats—Hōka-hoko (放下鉾), Fune-hoko (船鉾), and Iwato-yama (岩戸山)—being pulled simultaneously down Shinmachi Street (新町通り). The rare spectacle of these floats moving together draws crowds of locals and international tourists keen to experience one of Kyoto’s grandest parade traditions.
The Gion Matsuri is deeply woven into the cultural fabric of Kyoto, dating back over a thousand years. The highlight of the festival is the procession of yamaboko floats, impressively constructed wooden structures adorned with tapestries, lanterns, and intricate carvings. Each float has its own history, symbolism, and group of devotees who maintain and operate it. The simultaneous movement of Hōka-hoko, Fune-hoko, and Iwato-yama on Shinmachi Street is especially impressive due to the coordination and teamwork required by the local community, offering unique photo opportunities and a lively atmosphere.
This event not only showcases Kyoto’s rich traditions but also attracts many foreign visitors. Newcomers to the festival will appreciate the blend of vibrant street energy, centuries-old customs, and the stunning visual artistry of the floats. Shinmachi Street, located in central Kyoto, is a key route for the parade and is lined with traditional Kyoto architecture and local shops, adding further charm to the experience. The Gion Matsuri is also a great time to explore Kyoto’s famous temples and shrines, many of which are dressed up for the festivities.