This video follows the inspiring journey of a 27-year-old woman known as the ‘Onigiri Beauty’ who, together with her grandfather, builds and operates a traditional Japanese food cart (yatai) in Hiroshima. The uniquely heavy cart, weighing over 100 kilograms, is pulled through local neighborhoods as she sells handmade onigiri (rice balls) despite logistical challenges and a countrywide rice shortage.

The video documents the construction process of the food cart, highlighting traditional craftsmanship and the strong bond between the granddaughter and her grandfather. The story provides an intimate look at their dedication and perseverance, as well as the importance of continuing local food culture even under difficult circumstances such as ingredient shortages.

Although ‘That’s Rice’ (ザッツライス)—the featured yatai business—is currently on hiatus, the video offers viewers a behind-the-scenes look at what it takes to run a mobile food operation in Japan. The episode explores the owner’s innovative new approach to the classic yatai operation, effectively managing sales and customer service alone (‘ワンオペ’, or one-person operation). The result is a modern, heartwarming narrative of Japanese street food culture, resilience, and familial ties amid changing times.

Hiroshima is known for its unique local cuisine, and food stands such as ‘That’s Rice’ deliver fresh, handmade specialties directly to the community. Onigiri, made with locally sourced rice and traditional fillings, are a staple of Japanese comfort food, and this video celebrates both the food and the people that keep these culinary traditions alive.