When most people think of Ginza, they picture glitzy shops and luxury brands. But away from Tokyo’s high-end Ginza lies a group of bustling local shopping streets, each with ‘Ginza’ in their name—and a character all their own. In this video, TabiEats takes viewers on a tour of three beloved Tokyo neighborhoods: Jujo Ginza, Togoshi Ginza, and Sunamachi Ginza. These shopping arcades are popular with locals who value daily life, affordable prices, and authentic street food.

Jujo Ginza in Kita Ward offers a local market atmosphere packed with family-run stores, snack vendors, and friendly faces. Here, you can sample traditional Japanese sweets, savory street foods like yakitori or croquettes, and enjoy the down-to-earth hospitality that sets this area apart from Tokyo’s city center.

Togoshi Ginza in Shinagawa Ward stands out as one of the city’s longest shopping streets, with over 400 meters of shops and food stalls. It’s perfect for a culinary stroll, where visitors can try freshly made korokke (croquettes), grilled yakitori, and sweet treats like taiyaki. The area is lively but more laid-back than central Tokyo, making it ideal for those wanting a taste of everyday life.

Sunamachi Ginza in Koto Ward is another vibrant shopping street, famous for casual eats and neighborhood spirit. Popular with both residents and tourists, it’s known for its old-fashioned charm and selection of food ranging from tempura and oden to sweet-and-savory snacks. Sunamachi Ginza is a living testament to Tokyo’s ‘shitamachi’ (old town) culture, where tradition meets daily routine.

All three Ginza streets offer more than shopping—they offer a genuine look at Tokyo through its neighborhoods, accessible prices, and warm local community. Whether you’re food-hopping, shopping for souvenirs, or just exploring, these arcades showcase the Tokyo locals love.